Multi room audio specialist SONOS is to make registration of products mandatory for all users.  SONOS is famous for it's Connect:Amp and Play series of speakers and the newly introduced SONOS Beam and Soundbar which pair with it's SONOS SUB.  

If you update your iPhone, iOS or Android device to the latest firmware you will be asked to register your products if you haven't already.  Previously you only had to register if you wanted to activate advanced options like home automation or speech control through Alexa.

SONOS bills itself as the maker of the easy-to-use multi-room wireless home sound system, recently went public with an IPO through NASDAQ, raising nearly 100 million dollars and valuing the company at close to 3 billion dollars.

Sonos debuted the world's first wireless multi-room home sound system in 2005 and has been a leading innovator in wireless home audio since its founding in 2002. Each thoughtfully designed speaker and component that makes up the Sonos system is built on a software platform that gets better over time and helps the world listen better by giving people access to the content they love, from the services they want. As a result, Sonos homes listen to an average of 80% more music, and a remarkable 93% of units ever shipped are still receiving software updates.

Sonos products are distributed in over 50 countries, with 100 streaming services available globally. Sonos continues to build for the long term, designing for the way customers live while prioritizing amazing sound. Sonos is changing the way people listen to music - one home at a time.